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Mint 400 Off-Road Festival Exhibitor Space

Exhibitor registration for the 2025 BFGoodrich Tires Mint 400 is now open.

Exhibitors will be placed in the order in which they register for the event.

Fremont Street Overview

Exhibiting on Fremont Street:

Fremont Street Experience is an incredible entertainment and gaming destination in the heart of the world's most exciting city, Las Vegas. The Mint 400 Off-Road Festival is the premier off-road race event, and for over five decades it has drawn the industry’s best racers, brightest mechanical minds, and most progressive off-road product makers to fabulous Las Vegas. What started as a traditional one-day “tech and contingency” event has exploded into a full-blown off-road festival with over 150 exhibitors, 400 race vehicles and an estimated 20,000 people over the two days. The festival begins underneath the Fremont Street Experience canopy and spans 10 blocks east to 11th & Fremont.

Exhibiting at the Start/Finish Line:

Spectating at the Official Mint 400 Start/Finish Line Midway includes over 10,000 feet of exciting viewing area, bathrooms, shaded seating, food vendors, off-road exhibitors, official merchandise, bars and a VIP/Hospitality area. The excitement begins before the green flag drops during The Mint 400 Grid Walk, where spectators have the opportunity to get up close and personal with the vehicles. During the Grid Walk, the gates open to allow spectators to walk down on the dirt to interact and take photos with their favorite drivers, moments before the start of The Great American Off-Road Race™.

Exhibiting on Fremont Street and at the Primm Valley Start/Finish Line is included in the exhibiting price.

How to register for exhibitor space:

Off-Road Festival Point of Contact
Jimi Switzer
jimi@madmedia.com

Important Exhibitor Information: 

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